Website: http://www.willowtreeapps.com/

Tech meets service in a competition to build great mobile apps for Cville's nonprofits and public spirited ventures. At this launch, you'll hear pitches and have the opportunity to join a team of programmers and community builders.

The contest will take place over the course of the year and have a finale with a live app competition at the Spring Tom Tom Founders Festival.

For Saturday's Launch:

3:00PM - WillowTree Apps gives a presentation on mobile technology it has developed which positively impacts the world.

3:30PM - Multiple local non-profits present real world problems they experience and how mobile technology could help solve those problems.

4:00PM - Brainstorm. Students and community members brainstorm with the non-profits they choose and begin conceptualizing the apps that could be developed.

Details of the Competition

PART 1: THE LAUNCH
Saturday Sept 28, 2013 - Tomtoberfest

The competition launches at Tomtoberfest on Saturday, Sept 28 at U.Va OpenGrounds, with an introduction and a brainstorming session between non-profits and developers. WillowTree Apps is a national leader in the mobile technology field. They will begin with a presentation of mobile apps that they and others have developed that offer inspiration. Following WillowTree's presentation, students and developers will hear from multiple local non-profits and initiatives about "real" problems they face. The final hour will be spent in loose brainstorming groups that spur collaboration between the non-profits and developers. The Event is FREE and OPEN TO ALL.

PART 2: THE CONCEPT
Saturday OCT 25, 2013 - Tomtoberfest

In the month following Tomtoberfest, student teams will develop a two-minute video sharing their idea and why they're excited about this project. Video submissions are due by October 25th to christy.phillips@willowtreeapps.com.

All videos will be reviewed and 3 finalists will be chosen. These winning teams will have 5 hours of consultation with WillowTree Apps developers to help with development of a functioning app for the Spring contest. Each of the three winning teams must meet with the non-profit at least once before video submission and then at least twice during the creation of the project and have it documented via video.

PART 3: REALITY
April 12-13, 2014 - Tom Tom Founders Festival

The spring competition will feature functioning apps that address real world problems, whether locally or globally. Anyone who has a functioning app that positively impacts the world is welcome to enter.

Final submissions are due by April 1st, 2014. The winning teams will present their application at the TomTom Founders Festival over April 10-13.

Those selected will receive comprehensive Festival tickets, and will benefit from press outreach and social media marketing from both WillowTree Apps and TTFF. Collegiate teams will be considered for WillowTree Apps internships (Summer 2014).